Admit it,
you’re a little curious.

You like what you see and want to find out more. Thanks, I’m flattered.

Now excuse me while I blow my own trumpet.

First and foremost, I'm a writer.

It’s what I love. I write with intelligence, skill and versatility. My work is creative, inspiring and emotive. I can make you feel invigorated, sublime, vulnerable, adrenalized, loved. And I can adapt my style to click with any audience.

But I'm also an ideas man with a conceptual head on my shoulders.

I love crafting big ideas with even bigger ambitions. But there’s nothing better than a small idea with heart. Advertising is best when it speaks a truth we all recognise. Copy should tell a story, however short.

Advertising and marketing are where I feel most at home.

After seven years in the industry, I have strong agency, freelance and in-house experience. This covers above and below the line, integrated global campaigns, TV, print, digital, thought-leadership, editorial, social and even a bit of radio. So, that’s more than a little of everything.

I’ve worked with some of the best global, national and independent brands spanning a whole range of sectors.

Lately, I’ve been working with mostly financial services brands but I’ve done loads in travel, consumer goods and more. I’ve written B2B and B2C. But hey, it’s all human-to-human in the end. And don’t let anyone tell you otherwise.

I love working in partnership with an art director but am equally happy on my own.

And I’m as good at giving direction as taking it. Plus, I thrive on collaboration with designers (from print to UX and everyone in between), art workers, planners, photographers, producers and directors. And that’s not to mention account directors and clients.

I'm the hands-on kind of creative.

I went to art college, so I have a strong visual eye. I’ve inspired great performances from screen and voice actors on location and in the studio and worked with award-winning photographers and directors. I’ve run shoots, cast models, scouted locations and sourced music.

I win pitches, charm clients and leave account directors with a huge grin on their face.

All that plus I’m deft with a razor-thin deadline and can work at near lightning pace.

Sounds good, right?!

So, what about you?

Need some fresh, exciting concepts for a new global campaign? Or an engaging, entertaining script for a TV ad? What about some expertly written thought leadership content for your website? Or some on-point digital copy?  

Well I can do all that and much more. So get in touch. I’d love to have a chat about what you need.   

Give me a call, send me an email or connect on social media, whichever you’d prefer. I look forward to speaking to you.

Contact

I love a good list, so here’s a nice, long one detailing what I’ve written:

Brand identity
Brand guidelines
Tone of voice
Pitch decks
Creative strategy
Campaign concepts

TVCs
Video scripts
Radio scripts
Print advertising
Case studies
Awards entries

Website content
Blogs
Emails
Digital banners
Social media content
App content

Editorial articles
Press releases
Business plans
Sales documents
Presentations
Interviews

@havepenwillwrite